Business Consultant For StartUp & Entrepreneurs

“Your brand is not when you appreciate it, but when your customers appreciate it with all their hearts.” We all must have heard about this line multiple times in the business world. Probably this is the millionth time you are reading it again in this article. Though the large organization has understood the importance of good marketing tactics, small business owners often struggle to put aside a budget. To empower small business owners, Dr. Vivek Bindra conducted a webinar “Marketing ka Makakumbh- 40 Low-Cost Marketing Ideas” on August 15, 2021. This webinar was not just an ordinary webinar. It was also his seventh attempt to create his 7 th Guinness World Record. Earlier this year in June, he had created his 6 th GWR record on “ Business Yoga with Bhagavad Gita ”. Despite the pandemic challenges that the entire nation faced in 2021, Dr. Vivek Bindra, who is the CEO and Founder of Edtech startup Bada Business Pvt Ltd continued to do fantastic work of educating, skilling, hand-hol...

Which is the most crucial thing after creating a world-class product? To promote it. To ensure that it reaches its target audience. Now, what is the most common challenge that almost every startup in India faces when it comes to brand promotion? They have no budget for it, but they anyhow have to do it. So, what exactly they can do? Instead of focusing on costly marketing methods, startups in India must find low-budget marketing tactics that are equally effective and affordable too. Sounds too good to be true? This is the beauty of it! For many years the brands kept on feeding customers with advertising to get the word out and about their new product launch. But, as the organizations and the marketing methods evolved, brands recognized that standing out in the crowd would require something different. Many would often believe that low-cost marketing methods are often ineffective. However, the truth is that it engages alternate methods of growth and gives great results. One ...