Business Consultant For StartUp & Entrepreneurs

  Summary: Want to drive the best online traffic to your product pages? Discover three sure-fire ways to increase customers online. We are shopping online more than ever! According to India Brand Equity Foundation, "In 2022, the Indian e-commerce market is predicted to increase by 21.5%, reaching US$ 74.8 billion. India's e-commerce market is expected to reach US$ 111 billion by 2024 and US$ 200 billion by 2026." Every year brings a new technology that is superior to the previous ones to give us an amazing online shopping experience. With global eCommerce sales set to exceed $5 trillion in 2022, it is these updates and upgrades that are likely to shape the future of the e-commerce industry. However, it also means that the businesses will face an increase in competition. The average conversion rate of e-commerce sites is less than 3%. It simply means that designing relevant content that generates more relevant traffic to your startup business website is paramount. ...

  The headline is a significant aspect of your advertisement, sales letter, space ad, or email marketing. You can have the best product or the best service, but it does not matter if the reader doesn’t get past the headline. Have you ever come across a headline and couldn’t figure out which product was being sold? Or spotted a tagline in an email that was longer than the subject line? Or has it ever happened with you that a random tagline caught your attention and you ended up loving it so much that you shared it amongst your peers? Taglines or headlines are often overcomplicated and underwhelming. And, changing the headline can make a huge difference in your customer`s response rate. According to Copyblogger, “On average, 8 out of 10 people will read headline copy, but only 2 out of 10 will read the rest.” Catchy headlines hold the power to grasp your attention and determine the effectiveness of the entire piece. If you can come up with a good headline, you can make a...